Building Better Relationships Through Effective Communication

Helpful Resources

From my Twitter streams @theprguycom and @davidtheprguy

How to help others through a difficult transition http://bit.ly/a0sfHx

24 tips for being happy at work http://bit.ly/aylu48

Study: 79 percent of Fortune 100 companies use Twitter, Facebook, YouTube, or a blog http://bit.ly/agUy3t

Amazon the most trusted brand in U.S.; in Canada, Toyota reigns http://bit.ly/bQtRFn

5 unorthodox ways to fix social media http://bit.ly/aUX4Sz

Twitter toppled Toyota http://bit.ly/b7LRGG

Should your Twitter account be a person (you?) or a brand? It depends http://bit.ly/ca80s5

Your Copy Sucks: That vs. Which vs. Wait, what?  http://bit.ly/bF7Ng9

E-mail subject lines of 8 words or less get attention.  Oops, that's 10.  http://bit.ly/6UZEr4

PR pros: how to get your CEO's attention http://bit.ly/8ZZViw

Test your grammar skills: http://bit.ly/d5NUnz

6 indicators of hope in PR measurement http://bit.ly/7407gn

What did Brown do for itself? UPS’ tips for image polishing http://bit.ly/8h2ofo

Young men are hooked on the web - even in bed http://bit.ly/cwHqnZ

ROI: How to Measure Return on Investment in Social Media http://bit.ly/bMe4h9

How Coca-Cola produced its ‘Happiness Machine’ viral video — a video with 1.5 million views http://bit.ly/b8v7Ff

How to choose an email subject line for maximum deliverability with the Wonder Wheel http://bit.ly/bZLGi1

39 social media tools that a social media consultant uses every day http://bit.ly/bgUnLJ

The power of one: How a single tweet can hurt your brand — and how you can (maybe) prevent it  http://bit.ly/aGWKN1

Humor: 10 reasons to avoid talking on the phone http://bit.ly/dskRE9

50 Alternate Ways To Consume News (No Papers Experiment, Day 50) http://bit.ly/cjkfPY

10 ways to ensure that you're not a social media sucker  http://bit.ly/adoolW

Location, Location, Location!  Can Foursquare Put Your Client On The Map? http://bit.ly/96F3o0

Reality TV at 10: How It's Changed Television — and Us http://bit.ly/aOHADb

Microsoft's Social Media White Paper – Learn and Earn http://bit.ly/biqhIB

Seven strategies to achieve lasting community relationships http://bit.ly/acMmQT

Got public affairs? http://bit.ly/djLZ4e

When an unpaid marketing or public relations internship is illegal  http://bit.ly/uhRvG

White House fights back in 140 characters http://bit.ly/dl8W30

The Information Divide: The Socialization of News http://bit.ly/ctMlzL

Community Relationships Drive Public Consent With Direct Communication http://bit.ly/9ZXf2q

Twitter, Shmitter: Cleantech PR Is Where It's At http://bit.ly/aWjOJS

11 ways to lose blog followers and alienate readers http://bit.ly/9ESOBG

Is the PR recession over? http://bit.ly/9vt7xq

Facebook Drives 44 Percent Of Social Sharing On The Web http://tcrn.ch/cb0L8U

Fire your Director of Social Media! http://bit.ly/8F965V

Social Media Adoption by U.S. Small Businesses Doubles Since 2009 http://bit.ly/99YzHH

Mustache Marketing http://bit.ly/btWdAw

To promote stimulus, Democrats create iPhone spoof, ‘There’s an act for that” — what do you think? http://bit.ly/bpV84M

PleaseRobMe.com follows Tweets to report when nobody's home  http://bit.ly/98Tmfp

How Can Leadership Strengthen Crisis Management? Survival Guide For The 21st Century? http://bit.ly/cSRY4f

Bellygate: It Sucks to Be Southwest Airlines http://bit.ly/aTLfdH

When Clients Want Coverage in Your Blog: Social Media Ethical Dilemmas  http://bit.ly/9s6jVG

Empowering Communicators Via A Social Media Policy http://bit.ly/dgyx1N

Word-of-mouth marketing takes off online http://bit.ly/d2EDRJ

Corporate reputation lessons from the Toyota debacle http://bit.ly/9YlAKA

When it comes to customer satisfaction, online retailers beat brick-and-mortar stores  http://bit.ly/cl0fDj

Wyoming senator incapable of saying, ‘Blagojevich’ (video) http://bit.ly/cmwTzS

10 Pathways to Inspired Writing http://bit.ly/9EPWpi

Do PR industry conferences rehash the same ideas? Join the debate  http://bit.ly/9LQDbl

Video: Business and Twitter: A match made in heaven? http://bit.ly/abFWFn

Top 10 names rejected in branding contest for ComcastXfinity rebranding  http://bit.ly/9j7oWf

Bankers In Heels Vs. Bankers As Heels http://bit.ly/doQyAf

Twitter, TV's New Water Cooler http://bit.ly/bgoH8k

What great bosses know about managing meetings http://bit.ly/dhbNIy

8 types of people on Twitter: Where do you fit in? http://bit.ly/dbOK7G

11 common language errors and their fixes http://bit.ly/bxkipv

Boost sales with this 5-step media relations program http://bit.ly/988XQy

Did you endure a long meeting? Find out how much it cost your company http://bit.ly/dBjBKB

The Albert Einstein Guide to Social Media http://tinyurl.com/yely5fw

Video: How to pitch the Associated Press  http://tinyurl.com/ykwfmfg

5 basic grammar tips from a PR pro — for PR pros  http://tinyurl.com/y9pde9z

PRSA  Takes Stand Against Expropriation of Intellectual Property in Business Pitches http://tinyurl.com/ykswo88

What Google Buzz Means for Mobile http://tinyurl.com/yhvsayy

Corporate Social Media Backlash: The Virtual Firewall http://tinyurl.com/ykcr3fb

Why brands should strive for imperfection http://tinyurl.com/y92y56h

Guess Who’s Talking: Social Media Ethical Dilemmas http://tinyurl.com/yjnc927

A treasure trove of links to key social media information sources http://tinyurl.com/codqbo

Social Media Marketing Best Practices http://tinyurl.com/yauwmaw

Et Tu Toyota? Iconic Automaker's Downfall Offers Tough PR Lessons http://tinyurl.com/ygqf8l2

21st Century PR Issues http://tinyurl.com/ylr9hnn

5 ways PR pros can use the new Google Buzz http://tinyurl.com/yfhjmxf

20 Highest-Valued Brands Announced http://tinyurl.com/ye6jql2

How American Airlines tapped social media to quickly squelch an Internet rumor  http://tinyurl.com/yelnqxs

Study: Your e-customers don’t like your recommendations http://tinyurl.com/yackot9

Writing in the social media age: a brief guide for PR pros http://tinyurl.com/y8fbfo7

How American Airlines tapped social media to quickly squelch an Internet rumor  http://tinyurl.com/yelnqxs

8 tips for climbing from entry-level to senior VP  http://tinyurl.com/yzokd9k

6 tip sheets all about social media and PR http://tinyurl.com/yh8llra

4 pitching lessons from a former TV producer  http://tinyurl.com/ygukygt

PR pro: Day I was fired ‘was the best day of the rest of my life’ http://tinyurl.com/ylscyxa

How about a laugh? British journalist lampoons TV reporting http://tinyurl.com/yzt89am

Report: Tweet ‘you’ and ‘we’ more and you’ll have more followers http://tinyurl.com/yhtngg3

20 ways to re-energize your blogging  http://tinyurl.com/ylrolyz

8 Simple Steps to Growing a Quality Twitter Following http://tinyurl.com/ybd99nf

7 video tips every marketer should know http://tinyurl.com/yd7lvam

30 Top Objections to Social Media and How to Respond http://tinyurl.com/yzsgjtq

A PR pro's guide to meeting etiquette http://tinyurl.com/yhcjbb2

You can do this, too: Popular blog kills comments temporarily http://tinyurl.com/yznpet3

4 common sense marketing tips for PR pros http://tinyurl.com/yzjmhhj

E-mail pitches — the good ones — still work: Here’s the proof http://tinyurl.com/yzebnex

Is your company more interesting than my wife? http://tinyurl.com/ylldxbe

5 Simple Twitter Listening Tips Every Marketer Should Know http://tinyurl.com/ykjfe5v

Twitter strategy: branded vs individual Twitter accounts http://tinyurl.com/ylrcjj6

Study: Most companies do not have a social media policy http://tinyurl.com/yl5jj3d

What the Web of Tomorrow Will Look Like: 4 Big Trends to Watch http://tinyurl.com/yhlw8tl

21 Things We're Learning to Live Without  http://tinyurl.com/yknsnxv

7 Questions Key To Social Networking Success  http://tinyurl.com/yad3fmm

Real-Time Search: 5 Alternatives to Google, Bing http://tinyurl.com/yh4s43o

Trolling for Social Media Strategy  http://tinyurl.com/yccjpe7

A Quick and Unlikely – Yet Obvious – Checklist for Your Blog http://tinyurl.com/ylljehk

Pope to priests: Go forth and blog http://tinyurl.com/ydvge2h

National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research http://tinyurl.com/yhukr5q

Four Common Sense Social Media Tips for PR and Marketing Pros  http://tinyurl.com/yzjmhhj

Risk Avoidance and the ROI of Social Media, Insurance, Guitars and Tires http://tinyurl.com/ydbfov2

The Great Journalism Exodus http://tinyurl.com/ycjaok8

Apple" Conjuring Up the Latest Buzz, Without a Word  http://tinyurl.com/ykw7h2z

Do You Have an Online Identity Crisis? PR Must Be Aware of Artificial Avatars and Social Media Traps http://tinyurl.com/yf3c3vw

Top 20 social media buzzwords http://tinyurl.com/ygmbuly

Jeans in the professional world: the rules can throw you a curve http://tinyurl.com/yfxh2jx

More social media do's and don'ts http://tinyurl.com/ye59bxu

Video from former assignment editor; 5 tips for piutching local TV news http://tinyurl.com/ygfzo2a

10 Musts for Marketing to Women on Facebook http://tinyurl.com/ycd2c9l

White paper: Do Fortune 100 companies need a twittervention? http://tinyurl.com/ycy37nt

5 ways for Museums to use YouTube http://tinyurl.com/yehqsfh

Survey: Just Two in Five Americans Read a Newspaper Almost Every Day http://tinyurl.com/ylxkbp8

How to use an apostrophe http://tinyurl.com/ykkry4j

The #1 Problem Most Brands Have: Consistency http://tinyurl.com/yhppc9t

How to Make the Most of Your Social Media Time http://tinyurl.com/ylzz57g

One Foolproof Trick to Blast Writer’s Block http://tinyurl.com/yhzn4nx

Are Your Ears Burning? 20 Tools for Tracking Social Media Marketing http://tinyurl.com/ycrqqfb

PR industry booming due to the recession, social media http://tinyurl.com/ycff77t

The top ten Twitter statistics and analytics tools http://tinyurl.com/y93elnv

The news industry’s turmoil increases the complexity of PR http://tinyurl.com/ykcc3l9

5 Questions To Ask Yourself Before You Send That Tweet http://tinyurl.com/yc8hpu9

Creatives: The New Necessity for Public Relations? http://tinyurl.com/yzzwt84

‘I Have a Dream’ holds 5 lessons for speechwriters http://tinyurl.com/ygjjcnk

Journalist to PR Pros: Don't show me skin http://tinyurl.com/yzubh3e

Avast! Anti-Internet piracy group uses pirated font in its logo http://tinyurl.com/ydeegm6

If bloggers are journalists, they’re ‘the crappiest journalists you ever saw’ http://tinyurl.com/yh9yjla

Finalists – Top 10 Social Media Blogs 2010 http://tinyurl.com/yky76kv

Angry consumers hijack conversation about new diapers: There’s a lesson here http://tinyurl.com/ylgsuug

How to pitch a Huffington Post reporter using social media http://tinyurl.com/ykahv9m

Twitter joke led to Terror Act arrest and airport life ban http://tinyurl.com/yb8ww9h

Audio: Radio news director outraged by PR people http://tinyurl.com/yk5z35a

7 tips for building a great blog community in one year http://tinyurl.com/yk487uo

7 Habits of Highly Effective PR Magnets http://tinyurl.com/ygw23qu

Study: "Weighted Media Cost" can help to evaluate the news medium in which a story resides http://tinyurl.com/yjf4km5

Managing Transgender Issues in the Workplace . Is transgender on your agender? http://tinyurl.com/ygd2dsd

Facebook Founder Says Sharing Is the New "Social Norm" http://tinyurl.com/yds6b56

Why do-it-yourself PR is a mistake  http://tinyurl.com/ygy2jt2

You know you’re a PR student when … http://tinyurl.com/yerp56o

5 Twitter apps every marketer should try in 2010 http://tinyurl.com/y8lgdnk

Are Twitter members overly self-absorbed? Study shows most tweets are status updates http://tinyurl.com/y9l9enp

Bloggers need your relevant pitches: Tips on how to score coverage on blogs http://tinyurl.com/y8myqqz

10 ways to add 1,000 Twitter followers this year (seriously)  http://tinyurl.com/yajv74z

Anatomy of a compelling call to action http://tinyurl.com/yzbfhbd

Most original news reporting comes from traditional sources, study finds http://tinyurl.com/ycjwb7k

The 10 Stages of Social Media Business Integration http://tinyurl.com/yb9kopc

Study: Sitting at the computer is shortening your life  http://tinyurl.com/ykb47ml

How to score media coverage with an RSS feed  http://tinyurl.com/yevc5mh

The Military’s PowerPoint Problem http://tinyurl.com/ydan4ta

30 more PR pros to follow on Twitter  -- and @theprguy! http://tinyurl.com/yaleg62

The state of music PR: Relationships with writers are nonexistent http://tinyurl.com/yhr5mvv

Wikipedia 101 for PR pros: When can you edit an entry? http://tinyurl.com/y8htmn2

5 branding secrets of Lady Gaga and Apple  http://tinyurl.com/yd8cwjh

Pew study: Where does the news come from in today’s changing media? http://tinyurl.com/ydomqyf

Workplace Lingo: The Good and Bad of Office Jargon http://tinyurl.com/yljcafo

Zen and the art of Twitter 4 Tips For Productive Tweets http://tinyurl.com/yd2ucpj

White paper: A Marketing Imperative -- Profile, Personalize and Profit http://tinyurl.com/yhqg75e

Monitoring Public Opinion in Cyberspace: How Corporate Public Relations Is Facing the Challenge http://tinyurl.com/yck9tzy

The Relationship between Firms’ Media Favorability and Public Esteem http://tinyurl.com/yg74ktp

Filmmakers as Social Advocates—A New Challenge for Issues Management http://tinyurl.com/ylr55fs

Writing the narrative press release: Is it the magic potion for more usable press communications? http://tinyurl.com/yg37542

Maximizing Media Relations Through a Better Understanding of the Public Relations-Journalist Relationship http://tinyurl.com/ykg3oy5

Public Relations Contingencies in a Globalized World Where Even “Glocalization” is Not Sufficient http://tinyurl.com/ygtpdjv

Is your company spending too much money on social media — or not nearly enough?  http://tinyurl.com/yfdbg6s

Can You Be Personal and Professional in Social Media? http://tinyurl.com/yctcdh6

PR 2.0 checklist: Be prepared before you launch a campaign http://tinyurl.com/yd259az

Are professional copywriters more qualified than PR pros to tweet and blog? http://tinyurl.com/yfj2vqs

3 annoying habits of the laziest journalists on Twitter http://tinyurl.com/ydngdf9

SMS Marketing: Trend or Trouble http://tinyurl.com/yf33slj

Why You Should Start Over On Twitter With A BRAND NEW Account http://tinyurl.com/m8gp4a

Haunted by Web ghosts?  Commit social media suicide with Web 2.0 suicide machine  http://tinyurl.com/yegwa36

Avoiding ethical lapses online http://tinyurl.com/yzgr26k

Welcome to the DARC Side: Creating compelling content for your Web site http://tinyurl.com/ykn4262

Trolling for Social Media Strategy: Social media can be a scary place http://tinyurl.com/yccjpe7

The Quest to Hide a Train Wreck Story: Crisis Communications  http://tinyurl.com/yz4njk5

The 11 most popular blog designs: Where does yours fit?  http://tinyurl.com/yg4ny3a

Is Foursquare the next Twitter? Do you even know about Foursquare? http://tinyurl.com/yzodn74

10 ways to get serious about social media  http://tinyurl.com/yg6vsmz

There's no silver bullet for the big, bad social media measurement wolf http://tinyurl.com/ygdd474

When Social Media Attacks: Media Mavens Mull Counter-Strategies http://tinyurl.com/ydvcmha

Survey: Social media makes good business, bad workers http://tinyurl.com/yet39pp

What’s Working for Social Media Marketers?  A look at effectiveness http://tinyurl.com/yblparr

Webmail wins: 70% prefer Gmail to Outlook as E-mail client  http://tinyurl.com/yed43ym

Too hot for today’s parents: University of Chicago stumbles into PR problem over sexy essay http://tinyurl.com/ydrxa6h

Top ten media blunders of 2009 http://tinyurl.com/ydcmxk6

6 Things You Need To Know About Running A Social Media Program: The Channels http://tinyurl.com/yfld8s4

Writing Online Releases: Five Tips to Help Google Find Your Web Site http://tinyurl.com/lnaoev

Video: Great fake commercial: fake iPhone goes viral http://tinyurl.com/nz7gsf 

Five lessons to be learned from Microsoft's Photoshop Phiasco http://tinyurl.com/nxdz8t 

Do Former Journalists Make Good PR Pros? http://tinyurl.com/mduruz

Social Networking Proving to Be a Viable Marketing Method for Big Brands to Reach Customers http://tinyurl.com/kra62q

Why Skittles Scuttled Its Twitter Idea: A Lesson In Social Media http://tinyurl.com/krehdw

10 Ways To Create A Community Around Your Tweetup http://tinyurl.com/ljdjxj

Study of 1,000 Women Finds While Facebook a Fave; 75 % Uninfluenced by Social Networking Channels to Purchase http://tinyurl.com/nk7fsu

Quiet Georgia! Is this hospital’s PSA tongue-in-cheek? http://tinyurl.com/kkrycb

Yeah Ok, So Facebook Punk’d Us http://tinyurl.com/m8nc5h

PR Pros Journalists Love: Philadelphia Magazine's editor tells who and why http://tinyurl.com/og82q3

News media cred sinking with revenue; 2/3 think media are frequently inaccurate http://tinyurl.com/lsmksw

Terminating a client relationship without your dignity intact http://tinyurl.com/nek98d

Have balls, mortgage will follow http://tinyurl.com/lfurhh

Facebook, Twitter users are affluent and urban, study shows http://tinyurl.com/ylk7tnr

Another Small-Town Mayor Who Hates Bloggers: wouldn't p*** on a blogger on fire. http://tinyurl.com/y88fp43

Men are from Gizmodo, Women are from People.com : Web browsing on the cell phone changes http://tinyurl.com/ybzsvcr
Study: majority of companies now block social networks. http://ow.ly/tcqo

Survey Shows Marketers Do Well with Monitoring Social Media for Feedback, But No So Well at Implementing Suggestions http://ow.ly/tcsr

Legal Versus Social: 7 Steps To An Amicable Relationship http://ow.ly/wRdP

How to pitch a busy TV reporter http://ow.ly/wRfV

7 traits of highly annoying social media gurus http://ow.ly/wRgH

Younger employees help senior executives unlock social media mystery http://ow.ly/wRhA

How to measure social media ROI http://ow.ly/x4kU

Media140: How Twitter has affected brands http://ow.ly/xkFG

Attraction To 'Do Good' Brands Is Escalating: consumers spend money with companies that have a cause. http://ow.ly/xkGW

7 Bad Writing Habits You Learned in School: #1 Try not to sound like dead people http://ow.ly/xkKc

10 Things Corporations Can Learn from Pro Wrestling http://ow.ly/xkNN

Really, REALLY eye-opening video about the significance of social networking. Staggering stats http://ow.ly/xpnu

Business Is a Beat Deflated . Business magazines, going, going ... http://ow.ly/yCxg

Tired, fading&dead PR words http://ow.ly/yCvZ

Marketers Get Real To foster instant connections in a digital world, brands take to the Web with live content http://ow.ly/yCy5

They're's a problem with are grammar http://ow.ly/yCzK

7 Essential multimedia tools and their free alternatives http://ow.ly/yCAz

The Relentless Rise of Power Jeans: World Leaders and Executives Wear Them (Mostly Well); How to Get Denim Right http://ow.ly/yCC1

Six Ways to Tap Multimedia Makeovers for PR: Target Integrated Newsrooms and Expanding Online Audiences http://ow.ly/zZiS

Consumers More Willing To Share Brand Info On Social Networks Than Previously Thought http://ow.ly/zZjk

Digital Dialogue: Pulse Rate: Assess your social media channels regularly http://ow.ly/zZjF

What's the next Twitter? http://ow.ly/zZk0

Digital Insider: Social search will change the way brands use search http://ow.ly/zZkp

How addicted to Twitter are you? Take the quiz? http://ow.ly/ARIW

A CEO’s Dilemma: Should I Take My Burning Man Pics off Facebook? http://ow.ly/ARKN

Video: NYT's David Pogue explains 'an amazing pitch' http://ow.ly/B0QN

Believe in yourself but believe in trends more. 17 ways ... http://ow.ly/B0TF

5 important Web video lessons for small business owners http://ow.ly/CKGs

5 Tips for Getting More Exposure from Bloggers, Tweeters and Fans http://tinyurl.com/y9tmmxy

18 Public Speaking Tips http://tinyurl.com/ntsz9q

Combining PR and SEO http://tinyurl.com/ybaxoyt

6 Simple Small Business Press Release Tips http://ow.ly/D4YC

The 7 Harsh Realities of Social Media Marketing http://tinyurl.com/yzvreju http://pic.gd/e27c7d

What’s Your Pitch In Today’s Online World? http://ow.ly/vqQz

6 female role models share secrets of success in PR http://ow.ly/vGHk

5 Qualities of a Good Social Media Manager http://tinyurl.com/ygxzkvm

The Lost Art of the Media Alert http://tinyurl.com/ya6m6p6

Is "How do I write a press release?" the right question? http://tinyurl.com/ycloe3y

10 Signs It's Time to Leave Your Job. market may be tight but it's still a good time to evaluate http://tinyurl.com/yhjn6z8

Freeze: It's the Twitter Police! http://ow.ly/vdfv

How to beat the press: Don’t mince your words when bad news strikes http://tinyurl.com/yjmv72a

Ten "Must Have" Mobile Apps for PR http://tinyurl.com/ylz6et3

11 Qs and As about social media http://tinyurl.com/yemh6jd

Think Before You Re-Tweet: 'L.A. Times' Updates Social Media Rules for Journos http://tinyurl.com/ybwl4pu

3 ways a blog can lower costs at your company http://tinyurl.com/yhhyhb2

Two ways to improve your PR efforts with market research — and get the CEO’s attention doing it! http://tinyurl.com/yjqvlq6

What makes a great PR pro? An entrepreneurial spirit, that's what http://tinyurl.com/yfzo8w8

'Now that's power!' How to use Twitter for a product launch http://tinyurl.com/yjvfhym

91 Journalism Blogs and Websites You Will Love http://tinyurl.com/yhjmt2g

Study: 2010 is the year social media gets serious (so get ready to measure) http://tinyurl.com/y85pyes

Is Twitter Dead? Social Media Guru Byrne Discusses Futuristic PR Trends  http://tinyurl.com/ylklo3g

How Marketers Use Online Influencers to Boost Branding Efforts http://tinyurl.com/yzx5zgx

Tie to Partisan Grassroots Issues for Editorial-Page Coverage at Top Dailies Around the Country http://ow.ly/wOSd

Where is the Twitter Courtesy in PR? Can't We All Just Get Along? http://ow.ly/wOQq

Study Shows Increased Usage of Online and Social Media Resources by Journalists http://ow.ly/wOMT

U.S. Navy CIO: Social Media Should Be Part of Military IT Standard http://ow.ly/w9C5

4 lies about social media http://ow.ly/w9xi

10 tried and true applications for social media http://ow.ly/w9vO

What Does Ethics Have to do With Social Media Anyway? http://ow.ly/vJfi

6 female role models share secrets of success in PR http://ow.ly/vGHw

Best resignation letter ever http://ow.ly/vGG6

3 common PR offenses http://ow.ly/vGBO

When Silence Can Be Golden: Brands feel pressured to join the 'conversation,' but should they always participate? http://ow.ly/vGAv

Owner's or CEO's opinions can affect the bottom line http://ow.ly/vsaw

What’s Your Pitch In Today’s Online World? http://ow.ly/vqQA

Four obnoxious attitudes in the office http://ow.ly/vqQi

Pregnant and in PR? Planning advice from the pros http://ow.ly/vqPt

3 Realities of Social Media http://ow.ly/vqP3

Top 10 Easy Steps to Starting a Business Blog http://ow.ly/vqNZ

Top 5 Twitter trends to watch right now http://ow.ly/vdij

60 PR Experts to Follow on Twitter and @theprguy, too! http://ow.ly/uPRR

In a Generation That Friends and Tweets, They Don't http://ow.ly/uPQa

To blog and to tweet? That is the question you need to answer http://ow.ly/uPO2

Social Media Gives Public Relations a Seat at the Strategy Table http://ow.ly/uOqD

Here we go again: Is PR dead? http://ow.ly/tyju

'Whatever' is, you know, annoying, but 'it is what it is' http://ow.ly/tyhi

Video: Don't call your Jewish mother. Tweet her with Twitteleh http://ow.ly/tcyp

10 free press release distribution sites http://ow.ly/tcp

Ten signs you're a Twitter addict http://ow.ly/tcpp

Steal these policies: three great social media policies http://ow.ly/tco9

26 social media marketing sins. Forgive us, father, for we have sinned. ttp://tinyurl.com/y8umr62

Three signs that you're a PR pro. http://tinyurl.com/y9dwh5j

Four warning signs that you need a new PR firm. http://tinyurl.com/yb9h3z5

Six reasons companies are still scared of social media. Yen, Virginia, these fears still exist. http://tinyurl.com/yb6t5nl

If your business depends on publicity, what do you do when there are no more reporters? Hire one.
http://tinyurl.com/ydnv5wn

How much access does a speech writer have to the president? http://tinyurl.com/knszqc

What's your Twitter ROI? How to measure social media payoff http://tinyurl.com/mdqqqe

When CEOs speak: How execs’ quotes doom your pitches http://tinyurl.com/mfz9yu

Nielsen Trades Pocket Pieces For Facebook, Will Conduct Research Via Online Social Network http://tinyurl.com/m3xj4f

Top 5 business blogging mistakes and how to avoid them http://tinyurl.com/mlnf77

If ancient Rome had the Internet. http://ow.ly/qiYW

How to make Facebook your company's newsroom http://ow.ly/qiYx

Is Your PR Agency Doing a Good Enough Job? Take This Quiz by Dallas PR Firm the Idea Grove to Find Out http://ow.ly/qiXr

Your next Twitter update — a four-second video http://ow.ly/qiVz

How to create a corporate social media policy http://ow.ly/qiV0

When a crisis hits, it's the in-house communications and PR specialists who take the lead http://ow.ly/qiUA

7 extremely unfortunate domain names http://tinyurl.com/qrzlb8

Stinking It Up: Lessons From a PR Failure http://tinyurl.com/m3tc7e

Disney VP Advises PR to Become Content "Curators," Co-Collaborate with Consumer Advocates in the New-Media World http://tinyurl.com/p9b6za

Journalism's tough public-relations problem http://tinyurl.com/p5hhda

What's Behind Those High Ethics Scores of PR People: Things You Can Do to Improve your Moral Abilities http://tinyurl.com/lu95jr

10 social networking sites for government employees http://tinyurl.com/qdfnxa

Want More Results? Make Your Content Likable and Linkable http://tinyurl.com/qvmokk

Think You Know PR? Think Again http://tinyurl.com/p3pcex

Study: 20% of tweets are about brands, about 600K daily http://tinyurl.com/o4gvqz

New branding trends to watch: mobile & experiential marketing is the future. http://tinyurl.com/nmvaxh

White paper: it ain't slander if it's true. 10 tips for online reputation management http://tinyurl.com/rd43yv

Harry and Louise on Steroids Why issue and advocacy advertising has become such a growth business http://tinyurl.com/ng3byl

New York Times: lawyers blogging themselves into trouble http://tinyurl.com/lxnjl3

How to give a lousy presentation. 15 ways to make a bad impression http://tinyurl.com/maj2rb

20 most bizarre Craigslist adverts of all time http://tinyurl.com/l53nsn

Execs and Social Media: Why They Love It, Why They Fear It http://tinyurl.com/mupfah

10 online resources for PR pros http://tinyurl.com/negvmt

New York Times; How the Pentagon monitors social media http://tinyurl.com/l5po4o

Obama’s Advice to Aspiring Politicians: Be Careful on Facebook http://tinyurl.com/npf96p

Newsweek: Stay in School, and Other Socialist Propaganda http://tinyurl.com/mowfbv

14 Key Skills & Attributes For New Public Relations Professionals http://tinyurl.com/nrxffb

Web 2.0 Guru Warns PR to Listen Using Social Media and Evangelize Instead of Spin—Or Become Irrelevant http://tinyurl.com/npsyus

How 20 popular Web sites looked when they launched. http://tinyurl.com/mray5q

Psychologist: Facebook makes you smarter, Twitter makes you dumber. Guess I'll Tweet that! http://tinyurl.com/l7spqs

Are Dictionaries Obsolete Do We Need Them in the Age of Google and Bing? http://tinyurl.com/ln25z2

18 Resources to Help you Write Better Blog Titles http://tinyurl.com/njmpdy

Why Don’t Teens Tweet? We Asked Over 10,000 of Them. http://tinyurl.com/n8v5zm

PR Gone Bad: How to Anger Bloggers and Hose Your Client http://tinyurl.com/lmpmzf

Inside peek: How The New York Times uses blogs http://tinyurl.com/n3t5jc

For Teens, Has Texting Replaced Talking? http://tinyurl.com/nfek4f

University adds Twitter to journalism curriculum http://tinyurl.com/n5bacu

9 Things to Do To Make Sure Your Next Blog Post is Read by More than Your Mom http://tinyurl.com/meyo3r

Stop putting people to sleep with your Powerpoint deck! http://tinyurl.com/kn6xaw

Web 2.0 Guru Warns PR to Listen Using Social Media and Evangelize Instead of Spin—Or Become Irrelevant http://tinyurl.com/npsyus

What do all the Twitter acronyms mean? http://tinyurl.com/llxpqe

Rapid crisis response key in social media world Southwest Airlines emerging media exec video http://tinyurl.com/lep5lj

Ben Stiller Explains Twitter To Mickey Rooney http://tinyurl.com/ksrpgv

Cheating the App Store: PR firm has interns post positive reviews for clients. New technique: toss ethics. http://tinyurl.com/nebl68

Computers may be good at crunching numbers, but can they crunch feelings? Mining the Web for Feelings: http://tinyurl.com/kml62c

3 Social Media Studies Worth Reading http://ow.ly/ARLg

Embargoes — To Be or Not to Be http://ow.ly/ARMy

EVERYTHING you Love is Dead http://ow.ly/ARMR

Huffington urges PR pros to be moral conscience http://ow.ly/B0yy

Study Paints iPhone Owners as Materialistic, Fickle Egomaniacs http://ow.ly/B0Vw

Tweet ideas: 13 things to do on Twitter besides Tweet http://tinyurl.com/nsjz7k

Most Companies Not Adequately Measuring Their Social Media ROI, According to Marketing Profs Poll http://tinyurl.com/owkuwp

20 free buzz –monitoring tools (PART 1/2) - Find out quickly what is said about your brand http://tinyurl.com/n5fyf8

Reputational Risk of Social Networks is a Boardroom Topic, According to Deloitte’s Ethics & Workplace Survey http://tinyurl.com/nzgxdt

What would Jesus say? This press release lets us know. It's legit. http://tinyurl.com/nbtycn

How CEOs can rally the troops in troubled times http://tinyurl.com/l9h6om

What happened to Bush's PR pros? Soft landings, all. Never mind the "flack" headline. http://tinyurl.com/q9bl5r

The 1.2 Million Definitions of PR: What’s your take? http://tinyurl.com/ks5hcb

Four reasons PR Pros Should Handle Social Media http://tinyurl.com/mec5lj

How to write a killer bio http://tinyurl.com/nktymm

Employers Share Top 20 Strangest Complaints They Received from Employees in Career Builder Survey http://tinyurl.com/olwhuy

Five Tips: How to Write Sharp and Snappy Blog Posts http://tinyurl.com/l9hghd

The Real ROI of the Press Release: Publicity isn't the point any more. http://tinyurl.com/o3ksku

Do you know what reporters are looking for? Here are six sure-fire story ideas. http://tinyurl.com/lmnnoc

Study: PR Pros are Unjustly Perceived as Liars—Scoring Higher in Ethics than Surgeons and Accountants http://tinyurl.com/lxyqdw

Study: PR pros are good, ethical thinkers. (Take that!) http://tinyurl.com/oqj56d

8 SMO Secrets for PR Firms: PR Leaders Share Twitter Tips, Success Stories & Web 2.0 Best Practices http://tinyurl.com/pa7ejz

PR People: Stop Being Bad at Stuff and Read This 10 tips from a journalist http://tinyurl.com/ktamyb

Do PR agency CEOS need to be Tweeting? A potpourri of opinions here. http://tinyurl.com/pwff33

Why Parents Write More Persuasive Copy: “I said, come here!” http://tinyurl.com/p557lu

3 tips for venting via Twitter: do it professionally! http://tinyurl.com/ntpnbe

Facebook fired: 8% of US Companies Have Sacked Social Media Miscreants http://tinyurl.com/lfnbrs

102 proven headline writing formulas for social media: fill-in-the-blank templates http://tinyurl.com/lp5trz

NYT: time to delve into an emerging issue that is already riling the Twittersphere: paid tweets. http://tinyurl.com/lymol4

Marketing's Drift Away from Media: recovery may not bring advertising with it. http://tinyurl.com/nbow5e

Sincerely just seems so insincere: poll of E-mail sign-offs http://tinyurl.com/lwldy5

Online Skills Employers Want & Candidates Need in PR & Marketing Job Market http://tinyurl.com/nlsvd9

British troops told to Tweet and blog. Compare w American ban. US military bans all kinds of normal stuff http://tinyurl.com/nrwz6j

Why neo-conservative pundits like to go on the Daily Show with Jon Stewart http://tinyurl.com/ngczow

Five lessons learned from a social media project team leader http://tinyurl.com/n4pmhz

Engage teens: brand are part of their identities, except when they're not. http://bit.ly/4z01IY

Advertising & PR stand at crossroads, battered by corporate downsizing & a bevy of new & untested platforms. http://bit.ly/Y6el8

PR Leads Social Media Engagement At Most Organizations Social Media Skills Now Required for Staffers, Study Shows http://bit.ly/5qLa2

Companies want applicants with social-media skills. Prove that you are technologically savvy. Can't Tweet? Get beat. http://bit.ly/bDDHl

Many adults say they're not sold on social networks: 87% prefer in-person dealings http://bit.ly/9rJEM

Don't ignore brand assets in bad economy; doing so impoverishes long-term legal position & goodwill http://bit.ly/bhpuG

Tips for getting a job in Public Relations http://bit.ly/SNbmA

Consumers Using Social Media to ‘Vent’ about, Research Customer Service http://bit.ly/18Pcdv

Say What? - Eight Words and Phrases to Avoid in LGBT Communications http://bit.ly/11hHxA

Study on social media: 51% of execs say they fear impact on productivity http://bit.ly/2YIsmK

PR's New Role: Actively Setting Business Strategy — Are We Ready? Or Do We Want to Remain a Sounding Board? http://bit.ly/44Tz6Y

Should Journalists Be On Twitter? Three Quarters Of NYTimes Readers Don’t Think So. http://bit.ly/jKItu

Wall Street Journal: For Companies, a Tweet in Time Can Avert PR Mess http://bit.ly/9mxre

20 Business Lessons Learned from Monty Python http://bit.ly/howO2

Managing an Online Reputation http://bit.ly/TETj

Airlines Follow Passengers Onto Social Media Sites http://bit.ly/FDauH

Are PR Pros Entitled to an Opinion? http://bit.ly/SBpD7

Top 10 guidelines for social media participation at your company http://bit.ly/4p5PE

Top 10 Social Media Gaffes http://bit.ly/wUgLB

Social media may seem to be a flurry of meaningless updates & marketing schemes, but ... http://bit.ly/Mbzph

Quote 5 words from the Associated Press? That'll be $12.50 http://bit.ly/rhKiD

Companies want applicants with social-media skills Looking for a job? Prove that you are technologically savvy http://bit.ly/bDDHl

Washington Post: The Death of Journalism (Gawker Edition) http://bit.ly/NuDxm

PR vs. advertising: Turf battle over ‘sponsored conversations’ http://bit.ly/10DSyX

Three words every PR pro should ban http://bit.ly/13b6MC

Top 10 Things You Should Not Share on Social Networks http://bit.ly/CLann

The folly of public relations measurement http://bit.ly/DxyNm

Why PR writing today is viewed to be “atrocious” – and what we can do to address this issue in PR Education http://bit.ly/mw9nV

Thought leadership on the social Web: Six traits that draw people to your ideas http://bit.ly/9Wi7k

Start small, use social networks, and consider sponsoring a good cause. And hire a PR firm if you've got the budget http://bit.ly/1UQWBL

APR critics: Down with Education! http://bit.ly/8iwAH

Why People Use Twitter : Updating status = self-promotion? http://bit.ly/48TZTP

'Connect' to Customers Through Facebook http://bit.ly/2iQ7aj

Stop Paying Lip Service to Research: It's Time PR People Got Serious About Measurement and Evaluation http://bit.ly/15XKFB

Survey Shows How Communicators Can Build Image and Relationships Even When Reporting Bad News http://bit.ly/HO1C0

Short and tweet: Insights from the 140 Character Conference http://bit.ly/3sartT

Online PR: When 'fluffy' met 'techie' http://bit.ly/14123M

10 Ways Universities Are Engaging Alumni Using Social Media http://bit.ly/18gyRs

Leaks Grow in World of Blogs Companies Search for New Ways to Stop Disclosures of Sensitive Information http://bit.ly/TDABV

SEO Tips for Public Relations: Top 10 Tactics to Improve Content Search Performance http://bit.ly/5lYK7

With his 1.5 million Twitter followers, Lance Armstrong is perhaps the most tech-savvy professional athlete. http://bit.ly/18Lqwl

Not Every Communication Challenge Is a Nail to Be Hammered With Social Media http://bit.ly/zkaDZ

New York Times: Mom-and-Pop Operators Turn to Social Media http://bit.ly/FKxgL

How PR People Can Tactfully Locate, Pitch Influential Bloggers http://bit.ly/nNKTx

New York Times: Dealing With Rumors in the Workplace http://bit.ly/DoLsA

Why people go online: learning and fun top the list. http://bit.ly/AmZuo

When an unpaid marketing or PR internship is illegal http://bit.ly/uhRvG

Technology PR: blessing or curse? http://bit.ly/AyDmf

Will Google Wave eliminate the need for PR for media relations? http://bit.ly/st3uo

Subscribe to my free newsletter . It's really free. No kidding. And people really like it. http://bit.ly/MJ0ul

In a public relations crisis situation? Check these common mistakes http://bit.ly/VPRom

Tweak your tweets: How to contribute to the conversation in 140 characters or less http://bit.ly/1aqYxj

Prepare your news content for mobile users http://bit.ly/19GKqu
 

Testimonials

“David is a creative, out-of-the-box thinker who brings extensive experience to his consulting assignments. He helps drive to the heart of the issue and illuminate solutions and new approaches. He is highly sought after for his advice and sound business thinking.” 

John Moscatelli, APR, Fellow PRSA is the chief operating officer of the Anne Klein Communications Group.


John Moscatelli, APR, Fellow PRSA recommends David Kirk