Helpful Resources
From my Twitter streams @theprguycom and @davidtheprguy
How to help others through a difficult transition http://bit.ly/a0sfHx
24 tips for being happy at work http://bit.ly/aylu48
Study: 79 percent of Fortune 100 companies use Twitter, Facebook, YouTube, or a blog http://bit.ly/agUy3t
Amazon the most trusted brand in U.S.; in Canada, Toyota reigns http://bit.ly/bQtRFn
5 unorthodox ways to fix social media http://bit.ly/aUX4Sz
Twitter toppled Toyota http://bit.ly/b7LRGG
Should your Twitter account be a person (you?) or a brand? It depends http://bit.ly/ca80s5
Your Copy Sucks: That vs. Which vs. Wait, what? http://bit.ly/bF7Ng9
E-mail subject lines of 8 words or less get attention. Oops, that's 10. http://bit.ly/6UZEr4
PR pros: how to get your CEO's attention http://bit.ly/8ZZViw
Test your grammar skills: http://bit.ly/d5NUnz
6 indicators of hope in PR measurement http://bit.ly/7407gn
What did Brown do for itself? UPS’ tips for image polishing http://bit.ly/8h2ofo
Young men are hooked on the web - even in bed http://bit.ly/cwHqnZ
ROI: How to Measure Return on Investment in Social Media http://bit.ly/bMe4h9
How Coca-Cola produced its ‘Happiness Machine’ viral video — a video with 1.5 million views http://bit.ly/b8v7Ff
How to choose an email subject line for maximum deliverability with the Wonder Wheel http://bit.ly/bZLGi1
39 social media tools that a social media consultant uses every day http://bit.ly/bgUnLJ
The power of one: How a single tweet can hurt your brand — and how you can (maybe) prevent it http://bit.ly/aGWKN1
Humor: 10 reasons to avoid talking on the phone http://bit.ly/dskRE9
50 Alternate Ways To Consume News (No Papers Experiment, Day 50) http://bit.ly/cjkfPY
10 ways to ensure that you're not a social media sucker http://bit.ly/adoolW
Location, Location, Location! Can Foursquare Put Your Client On The Map? http://bit.ly/96F3o0
Reality TV at 10: How It's Changed Television — and Us http://bit.ly/aOHADb
Microsoft's Social Media White Paper – Learn and Earn http://bit.ly/biqhIB
Seven strategies to achieve lasting community relationships http://bit.ly/acMmQT
Got public affairs? http://bit.ly/djLZ4e
When an unpaid marketing or public relations internship is illegal http://bit.ly/uhRvG
White House fights back in 140 characters http://bit.ly/dl8W30
The Information Divide: The Socialization of News http://bit.ly/ctMlzL
Community Relationships Drive Public Consent With Direct Communication http://bit.ly/9ZXf2q
Twitter, Shmitter: Cleantech PR Is Where It's At http://bit.ly/aWjOJS
11 ways to lose blog followers and alienate readers http://bit.ly/9ESOBG
Is the PR recession over? http://bit.ly/9vt7xq
Facebook Drives 44 Percent Of Social Sharing On The Web http://tcrn.ch/cb0L8U
Fire your Director of Social Media! http://bit.ly/8F965V
Social Media Adoption by U.S. Small Businesses Doubles Since 2009 http://bit.ly/99YzHH
Mustache Marketing http://bit.ly/btWdAw
To promote stimulus, Democrats create iPhone spoof, ‘There’s an act for that” — what do you think? http://bit.ly/bpV84M
PleaseRobMe.com follows Tweets to report when nobody's home http://bit.ly/98Tmfp
How Can Leadership Strengthen Crisis Management? Survival Guide For The 21st Century? http://bit.ly/cSRY4f
Bellygate: It Sucks to Be Southwest Airlines http://bit.ly/aTLfdH
When Clients Want Coverage in Your Blog: Social Media Ethical Dilemmas http://bit.ly/9s6jVG
Empowering Communicators Via A Social Media Policy http://bit.ly/dgyx1N
Word-of-mouth marketing takes off online http://bit.ly/d2EDRJ
Corporate reputation lessons from the Toyota debacle http://bit.ly/9YlAKA
When it comes to customer satisfaction, online retailers beat brick-and-mortar stores http://bit.ly/cl0fDj
Wyoming senator incapable of saying, ‘Blagojevich’ (video) http://bit.ly/cmwTzS
10 Pathways to Inspired Writing http://bit.ly/9EPWpi
Do PR industry conferences rehash the same ideas? Join the debate http://bit.ly/9LQDbl
Video: Business and Twitter: A match made in heaven? http://bit.ly/abFWFn
Top 10 names rejected in branding contest for ComcastXfinity rebranding http://bit.ly/9j7oWf
Bankers In Heels Vs. Bankers As Heels http://bit.ly/doQyAf
Twitter, TV's New Water Cooler http://bit.ly/bgoH8k
What great bosses know about managing meetings http://bit.ly/dhbNIy
8 types of people on Twitter: Where do you fit in? http://bit.ly/dbOK7G
11 common language errors and their fixes http://bit.ly/bxkipv
Boost sales with this 5-step media relations program http://bit.ly/988XQy
Did you endure a long meeting? Find out how much it cost your company http://bit.ly/dBjBKB
The Albert Einstein Guide to Social Media http://tinyurl.com/yely5fw
Video: How to pitch the Associated Press http://tinyurl.com/ykwfmfg
5 basic grammar tips from a PR pro — for PR pros http://tinyurl.com/y9pde9z
PRSA Takes Stand Against Expropriation of Intellectual Property in Business Pitches http://tinyurl.com/ykswo88
What Google Buzz Means for Mobile http://tinyurl.com/yhvsayy
Corporate Social Media Backlash: The Virtual Firewall http://tinyurl.com/ykcr3fb
Why brands should strive for imperfection http://tinyurl.com/y92y56h
Guess Who’s Talking: Social Media Ethical Dilemmas http://tinyurl.com/yjnc927
A treasure trove of links to key social media information sources http://tinyurl.com/codqbo
Social Media Marketing Best Practices http://tinyurl.com/yauwmaw
Et Tu Toyota? Iconic Automaker's Downfall Offers Tough PR Lessons http://tinyurl.com/ygqf8l2
21st Century PR Issues http://tinyurl.com/ylr9hnn
5 ways PR pros can use the new Google Buzz http://tinyurl.com/yfhjmxf
20 Highest-Valued Brands Announced http://tinyurl.com/ye6jql2
How American Airlines tapped social media to quickly squelch an Internet rumor http://tinyurl.com/yelnqxs
Study: Your e-customers don’t like your recommendations http://tinyurl.com/yackot9
Writing in the social media age: a brief guide for PR pros http://tinyurl.com/y8fbfo7
How American Airlines tapped social media to quickly squelch an Internet rumor http://tinyurl.com/yelnqxs
8 tips for climbing from entry-level to senior VP http://tinyurl.com/yzokd9k
6 tip sheets all about social media and PR http://tinyurl.com/yh8llra
4 pitching lessons from a former TV producer http://tinyurl.com/ygukygt
PR pro: Day I was fired ‘was the best day of the rest of my life’ http://tinyurl.com/ylscyxa
How about a laugh? British journalist lampoons TV reporting http://tinyurl.com/yzt89am
Report: Tweet ‘you’ and ‘we’ more and you’ll have more followers http://tinyurl.com/yhtngg3
20 ways to re-energize your blogging http://tinyurl.com/ylrolyz
8 Simple Steps to Growing a Quality Twitter Following http://tinyurl.com/ybd99nf
7 video tips every marketer should know http://tinyurl.com/yd7lvam
30 Top Objections to Social Media and How to Respond http://tinyurl.com/yzsgjtq
A PR pro's guide to meeting etiquette http://tinyurl.com/yhcjbb2
You can do this, too: Popular blog kills comments temporarily http://tinyurl.com/yznpet3
4 common sense marketing tips for PR pros http://tinyurl.com/yzjmhhj
E-mail pitches — the good ones — still work: Here’s the proof http://tinyurl.com/yzebnex
Is your company more interesting than my wife? http://tinyurl.com/ylldxbe
5 Simple Twitter Listening Tips Every Marketer Should Know http://tinyurl.com/ykjfe5v
Twitter strategy: branded vs individual Twitter accounts http://tinyurl.com/ylrcjj6
Study: Most companies do not have a social media policy http://tinyurl.com/yl5jj3d
What the Web of Tomorrow Will Look Like: 4 Big Trends to Watch http://tinyurl.com/yhlw8tl
21 Things We're Learning to Live Without http://tinyurl.com/yknsnxv
7 Questions Key To Social Networking Success http://tinyurl.com/yad3fmm
Real-Time Search: 5 Alternatives to Google, Bing http://tinyurl.com/yh4s43o
Trolling for Social Media Strategy http://tinyurl.com/yccjpe7
A Quick and Unlikely – Yet Obvious – Checklist for Your Blog http://tinyurl.com/ylljehk
Pope to priests: Go forth and blog http://tinyurl.com/ydvge2h
National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research http://tinyurl.com/yhukr5q
Four Common Sense Social Media Tips for PR and Marketing Pros http://tinyurl.com/yzjmhhj
Risk Avoidance and the ROI of Social Media, Insurance, Guitars and Tires http://tinyurl.com/ydbfov2
The Great Journalism Exodus http://tinyurl.com/ycjaok8
Apple" Conjuring Up the Latest Buzz, Without a Word http://tinyurl.com/ykw7h2z
Do You Have an Online Identity Crisis? PR Must Be Aware of Artificial Avatars and Social Media Traps http://tinyurl.com/yf3c3vw
Top 20 social media buzzwords http://tinyurl.com/ygmbuly
Jeans in the professional world: the rules can throw you a curve http://tinyurl.com/yfxh2jx
More social media do's and don'ts http://tinyurl.com/ye59bxu
Video from former assignment editor; 5 tips for piutching local TV news http://tinyurl.com/ygfzo2a
10 Musts for Marketing to Women on Facebook http://tinyurl.com/ycd2c9l
White paper: Do Fortune 100 companies need a twittervention? http://tinyurl.com/ycy37nt
5 ways for Museums to use YouTube http://tinyurl.com/yehqsfh
Survey: Just Two in Five Americans Read a Newspaper Almost Every Day http://tinyurl.com/ylxkbp8
How to use an apostrophe http://tinyurl.com/ykkry4j
The #1 Problem Most Brands Have: Consistency http://tinyurl.com/yhppc9t
How to Make the Most of Your Social Media Time http://tinyurl.com/ylzz57g
One Foolproof Trick to Blast Writer’s Block http://tinyurl.com/yhzn4nx
Are Your Ears Burning? 20 Tools for Tracking Social Media Marketing http://tinyurl.com/ycrqqfb
PR industry booming due to the recession, social media http://tinyurl.com/ycff77t
The top ten Twitter statistics and analytics tools http://tinyurl.com/y93elnv
The news industry’s turmoil increases the complexity of PR http://tinyurl.com/ykcc3l9
5 Questions To Ask Yourself Before You Send That Tweet http://tinyurl.com/yc8hpu9
Creatives: The New Necessity for Public Relations? http://tinyurl.com/yzzwt84
‘I Have a Dream’ holds 5 lessons for speechwriters http://tinyurl.com/ygjjcnk
Journalist to PR Pros: Don't show me skin http://tinyurl.com/yzubh3e
Avast! Anti-Internet piracy group uses pirated font in its logo http://tinyurl.com/ydeegm6
If bloggers are journalists, they’re ‘the crappiest journalists you ever saw’ http://tinyurl.com/yh9yjla
Finalists – Top 10 Social Media Blogs 2010 http://tinyurl.com/yky76kv
Angry consumers hijack conversation about new diapers: There’s a lesson here http://tinyurl.com/ylgsuug
How to pitch a Huffington Post reporter using social media http://tinyurl.com/ykahv9m
Twitter joke led to Terror Act arrest and airport life ban http://tinyurl.com/yb8ww9h
Audio: Radio news director outraged by PR people http://tinyurl.com/yk5z35a
7 tips for building a great blog community in one year http://tinyurl.com/yk487uo
7 Habits of Highly Effective PR Magnets http://tinyurl.com/ygw23qu
Study: "Weighted Media Cost" can help to evaluate the news medium in which a story resides http://tinyurl.com/yjf4km5
Managing Transgender Issues in the Workplace . Is transgender on your agender? http://tinyurl.com/ygd2dsd
Facebook Founder Says Sharing Is the New "Social Norm" http://tinyurl.com/yds6b56
Why do-it-yourself PR is a mistake http://tinyurl.com/ygy2jt2
You know you’re a PR student when … http://tinyurl.com/yerp56o
5 Twitter apps every marketer should try in 2010 http://tinyurl.com/y8lgdnk
Are Twitter members overly self-absorbed? Study shows most tweets are status updates http://tinyurl.com/y9l9enp
Bloggers need your relevant pitches: Tips on how to score coverage on blogs http://tinyurl.com/y8myqqz
10 ways to add 1,000 Twitter followers this year (seriously) http://tinyurl.com/yajv74z
Anatomy of a compelling call to action http://tinyurl.com/yzbfhbd
Most original news reporting comes from traditional sources, study finds http://tinyurl.com/ycjwb7k
The 10 Stages of Social Media Business Integration http://tinyurl.com/yb9kopc
Study: Sitting at the computer is shortening your life http://tinyurl.com/ykb47ml
How to score media coverage with an RSS feed http://tinyurl.com/yevc5mh
The Military’s PowerPoint Problem http://tinyurl.com/ydan4ta
30 more PR pros to follow on Twitter -- and @theprguy! http://tinyurl.com/yaleg62
The state of music PR: Relationships with writers are nonexistent http://tinyurl.com/yhr5mvv
Wikipedia 101 for PR pros: When can you edit an entry? http://tinyurl.com/y8htmn2
5 branding secrets of Lady Gaga and Apple http://tinyurl.com/yd8cwjh
Pew study: Where does the news come from in today’s changing media? http://tinyurl.com/ydomqyf
Workplace Lingo: The Good and Bad of Office Jargon http://tinyurl.com/yljcafo
Zen and the art of Twitter 4 Tips For Productive Tweets http://tinyurl.com/yd2ucpj
White paper: A Marketing Imperative -- Profile, Personalize and Profit http://tinyurl.com/yhqg75e
Monitoring Public Opinion in Cyberspace: How Corporate Public Relations Is Facing the Challenge http://tinyurl.com/yck9tzy
The Relationship between Firms’ Media Favorability and Public Esteem http://tinyurl.com/yg74ktp
Filmmakers as Social Advocates—A New Challenge for Issues Management http://tinyurl.com/ylr55fs
Writing the narrative press release: Is it the magic potion for more usable press communications? http://tinyurl.com/yg37542
Maximizing Media Relations Through a Better Understanding of the Public Relations-Journalist Relationship http://tinyurl.com/ykg3oy5
Public Relations Contingencies in a Globalized World Where Even “Glocalization” is Not Sufficient http://tinyurl.com/ygtpdjv
Is your company spending too much money on social media — or not nearly enough? http://tinyurl.com/yfdbg6s
Can You Be Personal and Professional in Social Media? http://tinyurl.com/yctcdh6
PR 2.0 checklist: Be prepared before you launch a campaign http://tinyurl.com/yd259az
Are professional copywriters more qualified than PR pros to tweet and blog? http://tinyurl.com/yfj2vqs
3 annoying habits of the laziest journalists on Twitter http://tinyurl.com/ydngdf9
SMS Marketing: Trend or Trouble http://tinyurl.com/yf33slj
Why You Should Start Over On Twitter With A BRAND NEW Account http://tinyurl.com/m8gp4a
Haunted by Web ghosts? Commit social media suicide with Web 2.0 suicide machine http://tinyurl.com/yegwa36
Avoiding ethical lapses online http://tinyurl.com/yzgr26k
Welcome to the DARC Side: Creating compelling content for your Web site http://tinyurl.com/ykn4262
Trolling for Social Media Strategy: Social media can be a scary place http://tinyurl.com/yccjpe7
The Quest to Hide a Train Wreck Story: Crisis Communications http://tinyurl.com/yz4njk5
The 11 most popular blog designs: Where does yours fit? http://tinyurl.com/yg4ny3a
Is Foursquare the next Twitter? Do you even know about Foursquare? http://tinyurl.com/yzodn74
10 ways to get serious about social media http://tinyurl.com/yg6vsmz
There's no silver bullet for the big, bad social media measurement wolf http://tinyurl.com/ygdd474
When Social Media Attacks: Media Mavens Mull Counter-Strategies http://tinyurl.com/ydvcmha
Survey: Social media makes good business, bad workers http://tinyurl.com/yet39pp
What’s Working for Social Media Marketers? A look at effectiveness http://tinyurl.com/yblparr
Webmail wins: 70% prefer Gmail to Outlook as E-mail client http://tinyurl.com/yed43ym
Too hot for today’s parents: University of Chicago stumbles into PR problem over sexy essay http://tinyurl.com/ydrxa6h
Top ten media blunders of 2009 http://tinyurl.com/ydcmxk6
6 Things You Need To Know About Running A Social Media Program: The Channels http://tinyurl.com/yfld8s4
Writing Online Releases: Five Tips to Help Google Find Your Web Site http://tinyurl.com/lnaoev
Video: Great fake commercial: fake iPhone goes viral http://tinyurl.com/nz7gsf
Five lessons to be learned from Microsoft's Photoshop Phiasco http://tinyurl.com/nxdz8t
Do Former Journalists Make Good PR Pros? http://tinyurl.com/mduruz
Social Networking Proving to Be a Viable Marketing Method for Big Brands to Reach Customers http://tinyurl.com/kra62q
Why Skittles Scuttled Its Twitter Idea: A Lesson In Social Media http://tinyurl.com/krehdw
10 Ways To Create A Community Around Your Tweetup http://tinyurl.com/ljdjxj
Study of 1,000 Women Finds While Facebook a Fave; 75 % Uninfluenced by Social Networking Channels to Purchase http://tinyurl.com/nk7fsu
Quiet Georgia! Is this hospital’s PSA tongue-in-cheek? http://tinyurl.com/kkrycb
Yeah Ok, So Facebook Punk’d Us http://tinyurl.com/m8nc5h
PR Pros Journalists Love: Philadelphia Magazine's editor tells who and why http://tinyurl.com/og82q3
News media cred sinking with revenue; 2/3 think media are frequently inaccurate http://tinyurl.com/lsmksw
Terminating a client relationship without your dignity intact http://tinyurl.com/nek98d
Have balls, mortgage will follow http://tinyurl.com/lfurhh
Facebook, Twitter users are affluent and urban, study shows http://tinyurl.com/ylk7tnr
Another Small-Town Mayor Who Hates Bloggers: wouldn't p*** on a blogger on fire. http://tinyurl.com/y88fp43
Men are from Gizmodo, Women are from People.com : Web browsing on the cell phone changes http://tinyurl.com/ybzsvcr
Study: majority of companies now block social networks. http://ow.ly/tcqo
Survey Shows Marketers Do Well with Monitoring Social Media for Feedback, But No So Well at Implementing Suggestions http://ow.ly/tcsr
Legal Versus Social: 7 Steps To An Amicable Relationship http://ow.ly/wRdP
How to pitch a busy TV reporter http://ow.ly/wRfV
7 traits of highly annoying social media gurus http://ow.ly/wRgH
Younger employees help senior executives unlock social media mystery http://ow.ly/wRhA
How to measure social media ROI http://ow.ly/x4kU
Media140: How Twitter has affected brands http://ow.ly/xkFG
Attraction To 'Do Good' Brands Is Escalating: consumers spend money with companies that have a cause. http://ow.ly/xkGW
7 Bad Writing Habits You Learned in School: #1 Try not to sound like dead people http://ow.ly/xkKc
10 Things Corporations Can Learn from Pro Wrestling http://ow.ly/xkNN
Really, REALLY eye-opening video about the significance of social networking. Staggering stats http://ow.ly/xpnu
Business Is a Beat Deflated . Business magazines, going, going ... http://ow.ly/yCxg
Tired, fading&dead PR words http://ow.ly/yCvZ
Marketers Get Real To foster instant connections in a digital world, brands take to the Web with live content http://ow.ly/yCy5
They're's a problem with are grammar http://ow.ly/yCzK
7 Essential multimedia tools and their free alternatives http://ow.ly/yCAz
The Relentless Rise of Power Jeans: World Leaders and Executives Wear Them (Mostly Well); How to Get Denim Right http://ow.ly/yCC1
Six Ways to Tap Multimedia Makeovers for PR: Target Integrated Newsrooms and Expanding Online Audiences http://ow.ly/zZiS
Consumers More Willing To Share Brand Info On Social Networks Than Previously Thought http://ow.ly/zZjk
Digital Dialogue: Pulse Rate: Assess your social media channels regularly http://ow.ly/zZjF
What's the next Twitter? http://ow.ly/zZk0
Digital Insider: Social search will change the way brands use search http://ow.ly/zZkp
How addicted to Twitter are you? Take the quiz? http://ow.ly/ARIW
A CEO’s Dilemma: Should I Take My Burning Man Pics off Facebook? http://ow.ly/ARKN
Video: NYT's David Pogue explains 'an amazing pitch' http://ow.ly/B0QN
Believe in yourself but believe in trends more. 17 ways ... http://ow.ly/B0TF
5 important Web video lessons for small business owners http://ow.ly/CKGs
5 Tips for Getting More Exposure from Bloggers, Tweeters and Fans http://tinyurl.com/y9tmmxy
18 Public Speaking Tips http://tinyurl.com/ntsz9q
Combining PR and SEO http://tinyurl.com/ybaxoyt
6 Simple Small Business Press Release Tips http://ow.ly/D4YC
The 7 Harsh Realities of Social Media Marketing http://tinyurl.com/yzvreju http://pic.gd/e27c7d
What’s Your Pitch In Today’s Online World? http://ow.ly/vqQz
6 female role models share secrets of success in PR http://ow.ly/vGHk
5 Qualities of a Good Social Media Manager http://tinyurl.com/ygxzkvm
The Lost Art of the Media Alert http://tinyurl.com/ya6m6p6
Is "How do I write a press release?" the right question? http://tinyurl.com/ycloe3y
10 Signs It's Time to Leave Your Job. market may be tight but it's still a good time to evaluate http://tinyurl.com/yhjn6z8
Freeze: It's the Twitter Police! http://ow.ly/vdfv
How to beat the press: Don’t mince your words when bad news strikes http://tinyurl.com/yjmv72a
Ten "Must Have" Mobile Apps for PR http://tinyurl.com/ylz6et3
11 Qs and As about social media http://tinyurl.com/yemh6jd
Think Before You Re-Tweet: 'L.A. Times' Updates Social Media Rules for Journos http://tinyurl.com/ybwl4pu
3 ways a blog can lower costs at your company http://tinyurl.com/yhhyhb2
Two ways to improve your PR efforts with market research — and get the CEO’s attention doing it! http://tinyurl.com/yjqvlq6
What makes a great PR pro? An entrepreneurial spirit, that's what http://tinyurl.com/yfzo8w8
'Now that's power!' How to use Twitter for a product launch http://tinyurl.com/yjvfhym
91 Journalism Blogs and Websites You Will Love http://tinyurl.com/yhjmt2g
Study: 2010 is the year social media gets serious (so get ready to measure) http://tinyurl.com/y85pyes
Is Twitter Dead? Social Media Guru Byrne Discusses Futuristic PR Trends http://tinyurl.com/ylklo3g
How Marketers Use Online Influencers to Boost Branding Efforts http://tinyurl.com/yzx5zgx
Tie to Partisan Grassroots Issues for Editorial-Page Coverage at Top Dailies Around the Country http://ow.ly/wOSd
Where is the Twitter Courtesy in PR? Can't We All Just Get Along? http://ow.ly/wOQq
Study Shows Increased Usage of Online and Social Media Resources by Journalists http://ow.ly/wOMT
U.S. Navy CIO: Social Media Should Be Part of Military IT Standard http://ow.ly/w9C5
4 lies about social media http://ow.ly/w9xi
10 tried and true applications for social media http://ow.ly/w9vO
What Does Ethics Have to do With Social Media Anyway? http://ow.ly/vJfi
6 female role models share secrets of success in PR http://ow.ly/vGHw
Best resignation letter ever http://ow.ly/vGG6
3 common PR offenses http://ow.ly/vGBO
When Silence Can Be Golden: Brands feel pressured to join the 'conversation,' but should they always participate? http://ow.ly/vGAv
Owner's or CEO's opinions can affect the bottom line http://ow.ly/vsaw
What’s Your Pitch In Today’s Online World? http://ow.ly/vqQA
Four obnoxious attitudes in the office http://ow.ly/vqQi
Pregnant and in PR? Planning advice from the pros http://ow.ly/vqPt
3 Realities of Social Media http://ow.ly/vqP3
Top 10 Easy Steps to Starting a Business Blog http://ow.ly/vqNZ
Top 5 Twitter trends to watch right now http://ow.ly/vdij
60 PR Experts to Follow on Twitter and @theprguy, too! http://ow.ly/uPRR
In a Generation That Friends and Tweets, They Don't http://ow.ly/uPQa
To blog and to tweet? That is the question you need to answer http://ow.ly/uPO2
Social Media Gives Public Relations a Seat at the Strategy Table http://ow.ly/uOqD
Here we go again: Is PR dead? http://ow.ly/tyju
'Whatever' is, you know, annoying, but 'it is what it is' http://ow.ly/tyhi
Video: Don't call your Jewish mother. Tweet her with Twitteleh http://ow.ly/tcyp
10 free press release distribution sites http://ow.ly/tcp
Ten signs you're a Twitter addict http://ow.ly/tcpp
Steal these policies: three great social media policies http://ow.ly/tco9
26 social media marketing sins. Forgive us, father, for we have sinned. ttp://tinyurl.com/y8umr62
Three signs that you're a PR pro. http://tinyurl.com/y9dwh5j
Four warning signs that you need a new PR firm. http://tinyurl.com/yb9h3z5
Six reasons companies are still scared of social media. Yen, Virginia, these fears still exist. http://tinyurl.com/yb6t5nl
If your business depends on publicity, what do you do when there are no more reporters? Hire one.
http://tinyurl.com/ydnv5wn
How much access does a speech writer have to the president? http://tinyurl.com/knszqc
What's your Twitter ROI? How to measure social media payoff http://tinyurl.com/mdqqqe
When CEOs speak: How execs’ quotes doom your pitches http://tinyurl.com/mfz9yu
Nielsen Trades Pocket Pieces For Facebook, Will Conduct Research Via Online Social Network http://tinyurl.com/m3xj4f
Top 5 business blogging mistakes and how to avoid them http://tinyurl.com/mlnf77
If ancient Rome had the Internet. http://ow.ly/qiYW
How to make Facebook your company's newsroom http://ow.ly/qiYx
Is Your PR Agency Doing a Good Enough Job? Take This Quiz by Dallas PR Firm the Idea Grove to Find Out http://ow.ly/qiXr
Your next Twitter update — a four-second video http://ow.ly/qiVz
How to create a corporate social media policy http://ow.ly/qiV0
When a crisis hits, it's the in-house communications and PR specialists who take the lead http://ow.ly/qiUA
7 extremely unfortunate domain names http://tinyurl.com/qrzlb8
Stinking It Up: Lessons From a PR Failure http://tinyurl.com/m3tc7e
Disney VP Advises PR to Become Content "Curators," Co-Collaborate with Consumer Advocates in the New-Media World http://tinyurl.com/p9b6za
Journalism's tough public-relations problem http://tinyurl.com/p5hhda
What's Behind Those High Ethics Scores of PR People: Things You Can Do to Improve your Moral Abilities http://tinyurl.com/lu95jr
10 social networking sites for government employees http://tinyurl.com/qdfnxa
Want More Results? Make Your Content Likable and Linkable http://tinyurl.com/qvmokk
Think You Know PR? Think Again http://tinyurl.com/p3pcex
Study: 20% of tweets are about brands, about 600K daily http://tinyurl.com/o4gvqz
New branding trends to watch: mobile & experiential marketing is the future. http://tinyurl.com/nmvaxh
White paper: it ain't slander if it's true. 10 tips for online reputation management http://tinyurl.com/rd43yv
Harry and Louise on Steroids Why issue and advocacy advertising has become such a growth business http://tinyurl.com/ng3byl
New York Times: lawyers blogging themselves into trouble http://tinyurl.com/lxnjl3
How to give a lousy presentation. 15 ways to make a bad impression http://tinyurl.com/maj2rb
20 most bizarre Craigslist adverts of all time http://tinyurl.com/l53nsn
Execs and Social Media: Why They Love It, Why They Fear It http://tinyurl.com/mupfah
10 online resources for PR pros http://tinyurl.com/negvmt
New York Times; How the Pentagon monitors social media http://tinyurl.com/l5po4o
Obama’s Advice to Aspiring Politicians: Be Careful on Facebook http://tinyurl.com/npf96p
Newsweek: Stay in School, and Other Socialist Propaganda http://tinyurl.com/mowfbv
14 Key Skills & Attributes For New Public Relations Professionals http://tinyurl.com/nrxffb
Web 2.0 Guru Warns PR to Listen Using Social Media and Evangelize Instead of Spin—Or Become Irrelevant http://tinyurl.com/npsyus
How 20 popular Web sites looked when they launched. http://tinyurl.com/mray5q
Psychologist: Facebook makes you smarter, Twitter makes you dumber. Guess I'll Tweet that! http://tinyurl.com/l7spqs
Are Dictionaries Obsolete Do We Need Them in the Age of Google and Bing? http://tinyurl.com/ln25z2
18 Resources to Help you Write Better Blog Titles http://tinyurl.com/njmpdy
Why Don’t Teens Tweet? We Asked Over 10,000 of Them. http://tinyurl.com/n8v5zm
PR Gone Bad: How to Anger Bloggers and Hose Your Client http://tinyurl.com/lmpmzf
Inside peek: How The New York Times uses blogs http://tinyurl.com/n3t5jc
For Teens, Has Texting Replaced Talking? http://tinyurl.com/nfek4f
University adds Twitter to journalism curriculum http://tinyurl.com/n5bacu
9 Things to Do To Make Sure Your Next Blog Post is Read by More than Your Mom http://tinyurl.com/meyo3r
Stop putting people to sleep with your Powerpoint deck! http://tinyurl.com/kn6xaw
Web 2.0 Guru Warns PR to Listen Using Social Media and Evangelize Instead of Spin—Or Become Irrelevant http://tinyurl.com/npsyus
What do all the Twitter acronyms mean? http://tinyurl.com/llxpqe
Rapid crisis response key in social media world Southwest Airlines emerging media exec video http://tinyurl.com/lep5lj
Ben Stiller Explains Twitter To Mickey Rooney http://tinyurl.com/ksrpgv
Cheating the App Store: PR firm has interns post positive reviews for clients. New technique: toss ethics. http://tinyurl.com/nebl68
Computers may be good at crunching numbers, but can they crunch feelings? Mining the Web for Feelings: http://tinyurl.com/kml62c
3 Social Media Studies Worth Reading http://ow.ly/ARLg
Embargoes — To Be or Not to Be http://ow.ly/ARMy
EVERYTHING you Love is Dead http://ow.ly/ARMR
Huffington urges PR pros to be moral conscience http://ow.ly/B0yy
Study Paints iPhone Owners as Materialistic, Fickle Egomaniacs http://ow.ly/B0Vw
Tweet ideas: 13 things to do on Twitter besides Tweet http://tinyurl.com/nsjz7k
Most Companies Not Adequately Measuring Their Social Media ROI, According to Marketing Profs Poll http://tinyurl.com/owkuwp
20 free buzz –monitoring tools (PART 1/2) - Find out quickly what is said about your brand http://tinyurl.com/n5fyf8
Reputational Risk of Social Networks is a Boardroom Topic, According to Deloitte’s Ethics & Workplace Survey http://tinyurl.com/nzgxdt
What would Jesus say? This press release lets us know. It's legit. http://tinyurl.com/nbtycn
How CEOs can rally the troops in troubled times http://tinyurl.com/l9h6om
What happened to Bush's PR pros? Soft landings, all. Never mind the "flack" headline. http://tinyurl.com/q9bl5r
The 1.2 Million Definitions of PR: What’s your take? http://tinyurl.com/ks5hcb
Four reasons PR Pros Should Handle Social Media http://tinyurl.com/mec5lj
How to write a killer bio http://tinyurl.com/nktymm
Employers Share Top 20 Strangest Complaints They Received from Employees in Career Builder Survey http://tinyurl.com/olwhuy
Five Tips: How to Write Sharp and Snappy Blog Posts http://tinyurl.com/l9hghd
The Real ROI of the Press Release: Publicity isn't the point any more. http://tinyurl.com/o3ksku
Do you know what reporters are looking for? Here are six sure-fire story ideas. http://tinyurl.com/lmnnoc
Study: PR Pros are Unjustly Perceived as Liars—Scoring Higher in Ethics than Surgeons and Accountants http://tinyurl.com/lxyqdw
Study: PR pros are good, ethical thinkers. (Take that!) http://tinyurl.com/oqj56d
8 SMO Secrets for PR Firms: PR Leaders Share Twitter Tips, Success Stories & Web 2.0 Best Practices http://tinyurl.com/pa7ejz
PR People: Stop Being Bad at Stuff and Read This 10 tips from a journalist http://tinyurl.com/ktamyb
Do PR agency CEOS need to be Tweeting? A potpourri of opinions here. http://tinyurl.com/pwff33
Why Parents Write More Persuasive Copy: “I said, come here!” http://tinyurl.com/p557lu
3 tips for venting via Twitter: do it professionally! http://tinyurl.com/ntpnbe
Facebook fired: 8% of US Companies Have Sacked Social Media Miscreants http://tinyurl.com/lfnbrs
102 proven headline writing formulas for social media: fill-in-the-blank templates http://tinyurl.com/lp5trz
NYT: time to delve into an emerging issue that is already riling the Twittersphere: paid tweets. http://tinyurl.com/lymol4
Marketing's Drift Away from Media: recovery may not bring advertising with it. http://tinyurl.com/nbow5e
Sincerely just seems so insincere: poll of E-mail sign-offs http://tinyurl.com/lwldy5
Online Skills Employers Want & Candidates Need in PR & Marketing Job Market http://tinyurl.com/nlsvd9
British troops told to Tweet and blog. Compare w American ban. US military bans all kinds of normal stuff http://tinyurl.com/nrwz6j
Why neo-conservative pundits like to go on the Daily Show with Jon Stewart http://tinyurl.com/ngczow
Five lessons learned from a social media project team leader http://tinyurl.com/n4pmhz
Engage teens: brand are part of their identities, except when they're not. http://bit.ly/4z01IY
Advertising & PR stand at crossroads, battered by corporate downsizing & a bevy of new & untested platforms. http://bit.ly/Y6el8
PR Leads Social Media Engagement At Most Organizations Social Media Skills Now Required for Staffers, Study Shows http://bit.ly/5qLa2
Companies want applicants with social-media skills. Prove that you are technologically savvy. Can't Tweet? Get beat. http://bit.ly/bDDHl
Many adults say they're not sold on social networks: 87% prefer in-person dealings http://bit.ly/9rJEM
Don't ignore brand assets in bad economy; doing so impoverishes long-term legal position & goodwill http://bit.ly/bhpuG
Tips for getting a job in Public Relations http://bit.ly/SNbmA
Consumers Using Social Media to ‘Vent’ about, Research Customer Service http://bit.ly/18Pcdv
Say What? - Eight Words and Phrases to Avoid in LGBT Communications http://bit.ly/11hHxA
Study on social media: 51% of execs say they fear impact on productivity http://bit.ly/2YIsmK
PR's New Role: Actively Setting Business Strategy — Are We Ready? Or Do We Want to Remain a Sounding Board? http://bit.ly/44Tz6Y
Should Journalists Be On Twitter? Three Quarters Of NYTimes Readers Don’t Think So. http://bit.ly/jKItu
Wall Street Journal: For Companies, a Tweet in Time Can Avert PR Mess http://bit.ly/9mxre
20 Business Lessons Learned from Monty Python http://bit.ly/howO2
Managing an Online Reputation http://bit.ly/TETj
Airlines Follow Passengers Onto Social Media Sites http://bit.ly/FDauH
Are PR Pros Entitled to an Opinion? http://bit.ly/SBpD7
Top 10 guidelines for social media participation at your company http://bit.ly/4p5PE
Top 10 Social Media Gaffes http://bit.ly/wUgLB
Social media may seem to be a flurry of meaningless updates & marketing schemes, but ... http://bit.ly/Mbzph
Quote 5 words from the Associated Press? That'll be $12.50 http://bit.ly/rhKiD
Companies want applicants with social-media skills Looking for a job? Prove that you are technologically savvy http://bit.ly/bDDHl
Washington Post: The Death of Journalism (Gawker Edition) http://bit.ly/NuDxm
PR vs. advertising: Turf battle over ‘sponsored conversations’ http://bit.ly/10DSyX
Three words every PR pro should ban http://bit.ly/13b6MC
Top 10 Things You Should Not Share on Social Networks http://bit.ly/CLann
The folly of public relations measurement http://bit.ly/DxyNm
Why PR writing today is viewed to be “atrocious” – and what we can do to address this issue in PR Education http://bit.ly/mw9nV
Thought leadership on the social Web: Six traits that draw people to your ideas http://bit.ly/9Wi7k
Start small, use social networks, and consider sponsoring a good cause. And hire a PR firm if you've got the budget http://bit.ly/1UQWBL
APR critics: Down with Education! http://bit.ly/8iwAH
Why People Use Twitter : Updating status = self-promotion? http://bit.ly/48TZTP
'Connect' to Customers Through Facebook http://bit.ly/2iQ7aj
Stop Paying Lip Service to Research: It's Time PR People Got Serious About Measurement and Evaluation http://bit.ly/15XKFB
Survey Shows How Communicators Can Build Image and Relationships Even When Reporting Bad News http://bit.ly/HO1C0
Short and tweet: Insights from the 140 Character Conference http://bit.ly/3sartT
Online PR: When 'fluffy' met 'techie' http://bit.ly/14123M
10 Ways Universities Are Engaging Alumni Using Social Media http://bit.ly/18gyRs
Leaks Grow in World of Blogs Companies Search for New Ways to Stop Disclosures of Sensitive Information http://bit.ly/TDABV
SEO Tips for Public Relations: Top 10 Tactics to Improve Content Search Performance http://bit.ly/5lYK7
With his 1.5 million Twitter followers, Lance Armstrong is perhaps the most tech-savvy professional athlete. http://bit.ly/18Lqwl
Not Every Communication Challenge Is a Nail to Be Hammered With Social Media http://bit.ly/zkaDZ
New York Times: Mom-and-Pop Operators Turn to Social Media http://bit.ly/FKxgL
How PR People Can Tactfully Locate, Pitch Influential Bloggers http://bit.ly/nNKTx
New York Times: Dealing With Rumors in the Workplace http://bit.ly/DoLsA
Why people go online: learning and fun top the list. http://bit.ly/AmZuo
When an unpaid marketing or PR internship is illegal http://bit.ly/uhRvG
Technology PR: blessing or curse? http://bit.ly/AyDmf
Will Google Wave eliminate the need for PR for media relations? http://bit.ly/st3uo
Subscribe to my free newsletter . It's really free. No kidding. And people really like it. http://bit.ly/MJ0ul
In a public relations crisis situation? Check these common mistakes http://bit.ly/VPRom
Tweak your tweets: How to contribute to the conversation in 140 characters or less http://bit.ly/1aqYxj
Prepare your news content for mobile users http://bit.ly/19GKqu
“David is a creative, out-of-the-box thinker who brings extensive experience to his consulting assignments. He helps drive to the heart of the issue and illuminate solutions and new approaches. He is highly sought after for his advice and sound business thinking.”
John Moscatelli, APR, Fellow PRSA is the chief operating officer of the Anne Klein Communications Group.
John Moscatelli, APR, Fellow PRSA recommends David Kirk
- My RFP Manifesto: No Free Samples
- My One-Hour Chat with McAfee's Tech Support
- Corporate Culture: Your Customers Shall Reap What You Sow
- PR research is like buying low and selling high: almost nobody does it.
- Happy birthday to me.
- From emergence to emergency, don't be caught with your Tweets down.
- Sue me, sue me, go on and sue me.
- Rants, Not Raves
- If you'd rather Twist than Tweet ...
- Octomom and my friend, Joann
