Specialized Copywriting
Here are a few examples of my specialized copywriting work.
- Wrote, for a bank CEO, a one-hour equity analyst presentation for the annual analyst meeting. (This assignment, by the way, was given and completed in 5 days, including a weekend...)
- Ghosted a "career reminiscence" piece for the chief executive of a chemical products company for the 50th anniversary issue of Chemical Week magazine.
- Based on interviews with executives of a Bristol-Myers Squibb subsidiary wrote a profile piece for a leading trade magazine.
- Substantially re-wrote speeches, for publication, originally delivered by senior executives of Du Pont Merck and Glaxo.
- Wrote, for FMC, and am now licensing to other companies a full-color, illustrated 30-page manager's workbook, Managing Change: How to Plan and Implement an Effective Employee Communication Program.
- I have written countless feature articles, speeches, PowerPoint presentations, news releases, employee communication pieces such as Q&A documents, annual reports, brochures, direct mail pieces and Web sites
"I really love what you're doing amd enjoy reading your posts. Glad to help get the word out...our profession needs great voices to elevate it!" Ann T. Sebervi, president, Utopia Communciations, Inc., Twitter follower @utopr
Ann Subervi recommends David Kirk
- Three Lessons Buster Taught Me About Relationships
- Give 'em the old razzle dazzle; reflections on a bald head
- Writing the Future Perfect
- Taking inventory of my must-have software and online services
- Oh, snap Something went wrong.
- No Weiner jokes, please.
- Osama's been Tweeted.
- Listen to me!
- The great pleasure of free toys.
- Get it write.
