Specialized Copywriting
Here are a few examples of my specialized copywriting work.
- Wrote, for a bank CEO, a one-hour equity analyst presentation for the annual analyst meeting. (This assignment, by the way, was given and completed in 5 days, including a weekend...)
- Ghosted a "career reminiscence" piece for the chief executive of a chemical products company for the 50th anniversary issue of Chemical Week magazine.
- Based on interviews with executives of a Bristol-Myers Squibb subsidiary wrote a profile piece for a leading trade magazine.
- Substantially re-wrote speeches, for publication, originally delivered by senior executives of Du Pont Merck and Glaxo.
- Wrote, for FMC, and am now licensing to other companies a full-color, illustrated 30-page manager's workbook, Managing Change: How to Plan and Implement an Effective Employee Communication Program.
- I have written countless feature articles, speeches, PowerPoint presentations, news releases, employee communication pieces such as Q&A documents, annual reports, brochures, direct mail pieces and Web sites
Tags: "David Kirk is a practitioner of organization, expertise and the ability to work with a client and quickly understand the culture in which he or she operates. His performance has been outstanding and usually above my expectations. I value David as a strategic consultant and offer you the highest recommendation to use his skills and judgment."
Jeffrey C. Richardson, APR, Director, Global Pubic Relations, Amgen, Inc., engaged David Kirk in his positions as a senior communication executive in several pharmaceutical corporations and a federal government agency.
Jeffrey C. Richardson, APR recommends David Kirk
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