wod cloud
The great pleasure of free toys.
Excuse my enthusiasm; it is Friday, I am seeing a Broadway show this weekend and I did have a very productive week. Among other projects, I found myself doing manual content analysis of loads of text from survey responses. It's a trusty, reliable and decently accurate way to characterize the tenor of a large number of responses to open-ended survey questions. But I found myself wishing for a way to illustrate the truism that "A Picture is Worth a Thousand Words." So I went searching for and found a terrific, free (how do they do that?) online tool for generating so-called "word clouds," www.wordle.net/create. Just "paste in a bunch of text," the location of an RSS feed or a del.icio.us user name and generate a beautiful cloud of words. You can manipulate the content, colors, typefaces and layouts. When you're happy with the result, save it to an online gallery, print to a pdf or grab it with a screenshot. Here's a word cloud I generated for the contents of my blog:
"Whether it be as a brainstorming resource or for the purpose of tackling a specific communication challenge, David Kirk is one of the keenest strategic thinkers in public relations today. What he offers goes beyond the cookie-cutter approach to problem solving. His advice and solutions are customized based on each client's needs."
Ron Czajkowski is the former vice president of Communication and Member Services for the New Jersey Hospital Association.
Ronald J. Czajkowski recommends David Kirk
